10/21/2026
Word Nerd Wednesday: Limerence 💭
Limerence (noun): an involuntary state of intense romantic obsession, infatuation, and longing for another person, where it’s unclear whether those feelings are returned
Coined by psychologist Dorothy Tennov, it describes that consuming, can’t-stop-thinking-about-them feeling, especially when you can’t tell if the interest is mutual. It’s the racing heart, the replayed conversations, and the constant checking of your phone.
Limerence is the feeling that takes over your thoughts. It’s a lot more than a crush.
Bonus points if you sneak this into your next meeting with us. 😎
Anyone else’s brain take a little vacation when they’re smitten? 💭