06/07/2026
A path through Denmark. A path back to nature.
Danmarks Naturstier is a new national trail network from , created in partnership with and KL, and supported by .
The project will connect Denmark through walking trails and make nature more accessible, visible and present in everyday life.
Urgent.Agency has worked with Naturstyrelsen and the project partners to develop the roll-out concept, tagline and visual symbol for the trail network, a mark designed to guide people step by step, meter by meter, through the Danish landscape.
In the coming years, Danmarks Naturstier will unfold across the country and become part of a shared Danish reference point: the path that leads us into nature.
visualidentity design nature walkingtrails brandidentity